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We continue to monitor this Google helpful content update to see whether it has any effect on the rankings, but so far, we have not noticed any significant, Panda-like adjustments. No need to worry; as Danny Sullivan noted yesterday, Google will update this page once it is finished.
Danny Sullivan said on Twitter “Update isn’t done.” “It’s also part of a continuing effort, as we’ve explained. We’ll keep refining how it works. Directionally, the guidance we’ve given is what SEOs and creators should be considering”.
Google’s John Mueller added that it requires a little more time:
I'd give it a bit more time.
— 🍟 johnmu (personal) updated for 2022 🍟 (@JohnMu) September 1, 2022
Therefore, it does seem as though the impact will be noticed at some point in the future, whether with the current rollout or possibly in a future one? Maybe? Or perhaps all SEOs truly do generate fantastic content, therefore neither they nor their clients will be impacted by this update?
More from Danny Sullivan follows:
Those who have content with issues, there can be reasons why they might not want to be particularly vocal about a change...
